What the Data Shows
According to the National Restaurant Association's 2026 Hiring & Staffing research report, 22% of US restaurant operators said in 2025 they didn't have enough staff to meet customer demand — down from 78% in 2021 and 32% in 2024, but still far from resolved.
Among restaurants that remained short-staffed in 2025, 43% changed their menu, 34% cut operating hours, 21% closed on days they'd normally be open, and 20% added more technology or automation.
Cutting the Menu, Item by Item
Applebee's trimmed its menu from roughly 160 items to about 100 during the pandemic-recovery period, dropping slow-selling, labor-intensive dishes such as BBQ brisket tacos, certain soups and some burger variants.
McDonald's USA President Joe Erlinger made a similar case for a leaner menu.
“Early in the pandemic, the U.S. business removed dozens of menu items. As a result of this focus, our drive-thrus got faster, margins grew, customer satisfaction improved.”
Automation Is the Long Game, Not the Quick Fix
Only 20% of understaffed US operators turned to automation in 2025, suggesting most treat it as a longer-term investment rather than an immediate fix. South Korea shows where that investment can lead: kiosk installations in the private food-service and retail sector rose 4.1-fold between 2019 and 2024, and 71.7% of franchise owners cited labor-cost reduction as their main reason for adopting kiosks, according to a 2026 study in Frontiers in Public Health. Over the same stretch, Korean food-service operating margins fell from 15% in 2019 to 8.9% in 2023.
The pressure isn't only economic. A 2024 PLoS One study found that part-time workers make up 63.1% of Japan's hospitality and food-service workforce and 54.7% of UK restaurant staff — a structural reliance on a workforce segment that keeps shrinking as birth rates fall and populations age.
Comments (2)
Hazırlığı uzun süren ve az satan kalemlerin menüden çıkarılması mantıklı bir strateji, restoranlarda bunu fark etmiştim.
2021'de yüzde 78'den 2025'te yüzde 22'ye düşen personel açığı oranı somut bir trend gösteriyor, yalnızca genel gözlem değil.